Chloe Girl

A 38-year old British Hannah MacGibbon is the new designer for Chloe, hired to spice up the spring collection and reconnect with the customer who would once spend anything to get her hands on a sexy and trophy one of a kind piece.
Who is a Chloe girl?
She is the girl who has an understated chic. Always present and comfortable in her body. Her step is light and assertive, her touch is true and real.
Her attitude has become sexier as she grown up. She is aware of celebrating and enhancing her femininity. She still remains a girl eternal on the inside and most of all she is a rare flower of paradise.
Chloe Girl Clothing
The shapes are not complicated without any fuss, the lines are pure and clean just like cutting paper in the air and embellishment was being emphasized.

The color palette of nudes and powdered hues signature to the house are enhanced with shades from the desert, sands, coral, amber, brick, terracotta and the shades of sun are mixed with richer undertones of metallic bronze, copper and midnight blue.
Textures of shine and powder in an array of fabrics are contrasted in silhouettes. Print, lame and lace combine with a plastic shoe creating an exotic mixture. An emphasis on shorts show off beautiful legs.

Floppy tailoring has been the center of the collection. Great concentration is paid in the way the fabric hangs from a defined shoulder. Jackets in a light crepe or more structured in a bonded lame accentuate this attitude for chloe. There is an ease in the trousers using light crepe de chines.

This fashion statement is also translated into long dresses. The jumpsuit styled in a variety of forms and textures brings a strong statement to the collection. Lace is bonded or backed into lighter textures, giving a smooth durable effect. Tops and blouses remain light and airy with emphasis on the volume of the shoulder and the silhouettes outlined in scallop. The day outfits at the heart of Chloe are made in cotton chambray putting attention on the waist.
The clothes speak to women’s heart and soul. In conform to a sense of realism and wearability of clothes has been the basis of creating the new Chloe image.